Hello.
I’m a multidisciplinary creative leader and entrepreneur by trade, and an adventurous and deeply inquisitive human at heart.
For over 20 years, I’ve worked across all aspects of design, production and creative storytelling – ranging from branding and advertising, to content production, VR/AR, built environments and experiential. Whether it’s building internal creative teams at the world’s largest tech companies, boot-strapping a design studio from the ground up, or consulting individually, I am obsessively focused on delivering world-class results.
A passionate and empathetic leader at the core, I thrive when given the chance to bring together the right creative individuals and teams to help ensure projects are elevated to their maximum potential.
Most recently, I held the role of Head of Production for Amazon Halo – a wearable fitness tracker and content platform within the health & wellness space. While there, I was charged with establishing and operating the brand’s content production studio, producing thousands of pieces of first-party content annually.